brand-narrative-playbook

31 stars 7 forks
28
C

Messaging and storytelling template that keeps positioning consistent across audiences.

Marketplace

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Installation for Agentic Skill

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skilz install gtmagents/gtm-agents/brand-narrative-playbook
skilz install gtmagents/gtm-agents/brand-narrative-playbook --agent opencode
skilz install gtmagents/gtm-agents/brand-narrative-playbook --agent codex
skilz install gtmagents/gtm-agents/brand-narrative-playbook --agent gemini

First time? Install Skilz: pip install skilz

Works with 22+ AI coding assistants

Cursor, Aider, Copilot, Windsurf, Qwen, Kimi, and more...

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Download Agent Skill ZIP

Extract and copy to ~/.claude/skills/ then restart Claude Desktop

1. Clone the repository:
git clone https://github.com/gtmagents/gtm-agents
2. Copy the agent skill directory:
cp -r gtm-agents/plugins/brand-strategy/skills/brand-narrative-playbook ~/.claude/skills/

Need detailed installation help? Check our platform-specific guides:

Related Agentic Skills

Agentic Skill Details

Repository
gtm-agents
Stars
31
Forks
7
Type
Non-Technical
Meta-Domain
cloud infrastructure
Primary Domain
ansible
Market Score
28

Agent Skill Grade

C
Score: 70/100 Click to see breakdown

Score Breakdown

Spec Compliance
11/15
PDA Architecture
20/30
Ease of Use
17/25
Writing Style
8/10
Utility
13/20
Modifiers: +1

Areas to Improve

  • Description needs trigger phrases
  • Missing Promised Templates
  • Vague Trigger Terms

Recommendations

  • Address 2 high-severity issues first
  • Add trigger phrases to description for discoverability
  • Add table of contents for files over 100 lines

Graded: 2026-01-24

Developer Feedback

I started poking through your skill and noticed you're tackling narrative consistency across brand touchpoints—that's a genuinely tricky problem space. Your approach scores 70/100, which tells me the foundation is solid but there's some room to tighten up the execution and documentation to really maximize its impact.

Links:

The TL;DR

You're at 70/100, which is solidly C territory. Based on Anthropic's skill grading rubric, your strongest area is Writing Style (8/10)—the narrative framework doc reads clearly and maintains professional objectivity throughout. The weakest link is Progressive Disclosure Architecture (20/30)—you're promising templates and reference files that don't actually exist in the package, which breaks the expected layered structure.

What's Working Well

  • Clear narrative framework. Your five-step arc (audience grid, narrative arc, proof points, channels, validation) is well-structured and the examples in narrative_framework.md actually show how these pieces fit together.
  • Consistent terminology. Using "pillar," "proof," and "narrative arc" throughout keeps things coherent without conflicting definitions muddying the waters.
  • Professional tone. No marketing fluff—this reads like someone who understands the problem, not someone selling snake oil.

The Big One: Missing Referenced Assets

This is the main anchor dragging your score down. Your SKILL.md promises three specific deliverables on lines 23-25:

  • Messaging hierarchy doc with prompts
  • Storyboard slides for different audiences
  • QA checklist for validation

But these files don't exist in the references/ directory. When people load this skill expecting those templates, they'...

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